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The Klaviyo Lookbook: Email Strategies for High Growth Brands

All retailers have faced a challenging 18 months with the Covid-19 pandemic hitting businesses hard. Yet after the initial setbacks, there were ecommerce retailers who were able to bounce back due to their business model and digital communication channels, which served as a way to break through the walls of the pandemic. Email marketing remains as important as ever and has helped retailers grow from strength to strength.

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Email Success with Klaviyo

These six GPMD client success stories outline the impact of an effective email strategy on driving revenue and retention in 2021. This is the average performance on Klaviyo across all six of these brands.

Monthly Average Open Rate
Monthly Average CTR
Average Monthly Orders
Average Open Rate for Automated Email Flows

Balance Me

Balance Me is a beauty and wellness retailer on BigCommerce. The brand recognises the value in leveraging email marketing to strengthen loyalty and increase the overall customer lifetime value.

Paxton & Whitfield

Paxton & Whitfield is a cheesemonger with a rich heritage running on Shopware. It has fully optimised its email targeting strategy with Klaviyo.

Proviz Sports

Proviz Sports is an award-winning sports retailer on Magento. The brand has revamped its email marketing strategy with Klaviyo, GPMD and UK's first Klaviyo Platinum Master Agency PAASE creating a highly personalised customer experience.

David Shuttle

David Shuttle is an ecommerce jewellery, home and gift retailer on Magento and in the past year, the brand has achieved strong revenue growth through the email marketing channel.

The Fish Society

The Fish Society is a leading online fishmonger on Shopware. In the past year, The Fish Society has focused more marketing efforts on customer retention and is leveraging email marketing to do so.

Shoes For Crews Europe

Shoes for Crews Europe is a B2B fashion brand on Shopware that leverages email marketing to increase customer retention and lifetime value.

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Get the lookbook to set up your email growth strategy

The Klaviyo Lookbook: Email Strategies for High Growth Brands is filled with best practice email strategies from retailers in different verticals and with different tech stacks.