Time Squared

Site purpose

Create a branded online enviroment that could display both luxury and fashion watches

Allow customers to have a pleasurable browsing experience

Present supporting editorial content around the products

Allow watch brands to have control over the look and feel of their sections of the website

What we did

Implemented a hybrid Magento / SilverStripe solution. Ecommerce managed by Magento and SilverStripe handles all of the editorial content within the website.

Integrated the solution with Eurostop (stock management system)

Created a solution where a brand section can have a dramatically different look-and-feel compared to the rest of the website.

We launched an editorial only watches blog (silverstripe) prior to the main launch (for SEO)

What users can do now

Visitors to the new Time Squared website can browse articles written by Time Squared and then purchase the item.

Mark Slocock

Managing Director, GPMD

We were very excited to have the opportunity to work with DM London on this project. It has been a really interesting and challenging project to work and the chance to build an ecommerce operation from scratch. We're pleased with the results so far and excited about the future prospects for the website

Quick Facts